
DeMarini's company motto: Insane Dedication To Performance.
Founded in 1989 by Ray DeMarini, an avid softball player and the host of a series of instructional ESPN softball videos called “Ray DeMarini’s Reflex Hitting System,” who begins building bats for his friends out of his garage. Soon Ray will set his sights on creating high performance bats for the masses.
Acquired by Wilson Sporting Goods in 2000, DeMarini continues to research, design, and build bats in its Hillsboro, Oregon facility. In 2012, the company expanded the business by adding softball and baseball apparel.
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